Wednesday, November 19, 2014

                                           Commercial Advertising 
Now a day’s most people base their actions upon the standards of other people who they look up to. Sue Jozui explains that advertiser frequently uses celebrity testimonials to support a claim, but argues that the people should not have to expect approval of people like celebrities to tell them how “good” a product is or that you should buy the product mainly because they are the ones promoting it by letting you know that they themselves make use of it. This argument is agreeable because by expecting the audience to only base their opinion on the standards of popular people, like the celebrities that promote the products, is an insult to the audience. This kind of promoting with celebrities sends out a message to the audience that indicates they cannot quite think for themselves and therefore need a person of higher “superiority” to do it for them. Audience opinions should be made alone, without regarding the celebrity’s testimony
Most television commercial advertisements are done by with celebrities. These celebrities are given a script and they just say what the company wants them to say. Why should people base their opinion on something that is not even a sincere thought and that these celebrities are getting paid for saying. In the commercials celebrities only say the good things about the products that they are advertising because they are given a good amount of money. The company will pay any amount of money necessary to make their product look good. A video experiment was conducted to test how far people would go to get money. In this experiment a group of actors where called up for commercial.
These actors where given a script in which they were suppose to talk good about a new hair product. Since this was all an experiment and therefore the casting for the commercial was all a lie. The purpose of this experiment was to see how many people would lie about a product just for the money that they would end up receiving. Before they began their auditions they were told that the hair product they were advertising had some defects that had previously cause some people to lose their hair. After being told the reality of the product only four people out 10 chose to not do the commercial, but the rest went all along with it.
This experiment proved that commercials can lie to their audience, and that most actors don not care about what they are advertising and only care about the money they will receive. These are all reasons why Su Jozui’s opinion and suggestion are agreeable. We need to boycott those kinds of advertisings and legislate rules and guidelines for advertisers. Celebrities are people like us and we should not have to rely our future decisions on something merely because they say to do so. We are smart and capable of deciding things for our own. 


Thursday, November 6, 2014

                                                               College Essay

There is a notable question that sparks debate as tuition rates spiral out of control and unemployment for college grads hits record levels. This is enough to engender question of concern on whether college education is still worth it. When students and parents question the worthy and benefits of a college education they seem to ignore some of the most important factors. They focus merely on the money aspects of a college education and degree and tend to forget the most significant ones. For many the value of a degree is not just the earnings impact over a lifetime but the experiences and personal development that occur during the years of their educational college experience. The skills that one develops in college are exclusive and very useful in the long term. Colleges can mature a person into becoming a more focused and passionate learner which helps them to find opportunities for career progression.
 According to source D; the pay gap between college graduates with a bachelor’s degree and those with only a high school diploma has reached 83 percent as of 2010 . Three decades ago the pay gap was 40 percent more for those with a bachelor’s degree. These significant gaps in the two different groups of people help to prove the advantages and befits for having college education. When comparing these transitional statistics we see that a advantages for college graduates  with a bachelors degree has so far been existing. The coast of colleges might be seen as very expensive at the time , but it will all eventually pay off when you are earning more money than someone who didn't attend college. “College graduates, though hardly immune from downturn, are also far less likely to be unemployed than non-graduates”(Leonhardt.) This is a great advantage especially when there is a lack of employment and people are fighting for jobs .
 There is certain special things that can only be obtain or benefited from attending college ,such as; A liberal arts education. A liberal arts education provides students’ with a broader understanding about the world around them. The purpose of a liberal arts education is not for training someone for a specific job, though it does prepare you for the world of work by providing you with an invaluable set of employ ability skills, including the ability to think for yourself, the skills to communicate effectively, and the capacity for lifelong learning. “A liberal education remains a resource years after graduation because it helps us to address problems and potential in our lives with passion, commitment and a sense of possibility.”(Roth.) These are some of the more obvious benefits that are gained from attending college. “Many liberal arts students become innovators and productive risk takers, translating liberal arts ideas in to effective, productive work in the world” (Roth.) This quote from source B is a great example of how these skills can help a person become successful in life and therefore supporting the idea that college is indeed worth to attend, many blame money as being the main factor for teens not attending college. The truth is that this not all about the money. If it were then everyone attending college would be very unhappy because they would just be there without excitement or thrive.
Everyone who goes to college is passionate about something, they also enjoy learning. The people who truly want to attend college will make no excuses for their education, they will get the best grades for scholarships and will also work to help pay for their tuition. You cannot say “is college worth it?” because the question then turns to you. “Are you worth going to college?”Anything is possible and for the people who want to attend college they will put no excuse. Once in college they will fully benefit from everything their college has to offer them. In Source E, Wieder explains that co-founder of paypal was willing to pay each of the 24 winners of his Thiel fellowship 100,00 to not attend college and instead develop ideas in areas such as energy. This fellowship’s purpose was to help winners develop their ideas more quickly than they would at a traditional university.

The fact that there were some more student who denied this deal than accepted, shows that these university student believe that their education is greater than the money they can in exchange receive. Mr.Thiel’s success is a clear contradiction to his statement of colleges not being worth it because without t his business relationship forged during his days at Stanford, he would of not been as successful as he is now. Nelson Mandela once said, "Education is the most powerful weapon which you can use to change the world."This is true because there are an infinite amount of things that you can do with the knowledge you gain from a college/University .It really is true, an investment in knowledge pays the best interest.
                                                    Abigail Adams Essay

In 1780 Abigail Adams wrote a letter to her son John Quincy Adams, who was traveling abroad with his father John Adams, who at the time was a United States diplomat. Abigail Adams wrote the letter to his son John Quincy Adams for the purpose of advising and convincing him. She advises her son to take hold of every opportunity he faced and make the best of it, she also writes to convince him of diligence. Adams employs a motherly concerned tone, historical allusions, as well as metaphors and patriotic appeals.
            Adams uses rhetorical strategies when encouraging her son to be diligent, she does this by flattering him in the beginning of the letter and also by taking advantage of his fondness towards her and appealing to his affection for her in order to convince his son of diligence. Adams wants to make it clear to his son that the purpose of this letter was written with the concern to guide him and advice him, therefore she starts off by making it clear that her primary concern is his safety, and appeals to his emotions so that he will be amenable to her advice. She compliments him in his language skills and then asserts his need for him to keep improving. Abigail also makes reference to a discussion she had with an author, in which she tells her son about a comparison of a judicious traveler. She explains that a judicious traveler is like a river because a river increases its stream the further it flows from its source and a traveler improves their qualities as they encounter hardships. Her reference to the author’s metaphor is intended to convince her son of the importance of the trip that she encouraged him to embark. The purpose of the metaphor is also to give him a sense of assurance that the trip will benefit him. In line 26 Adams again flatters his son by stressing his natural talent but again asserts that he needs to utilize his god given gifts by showing effort. This is a rhetorical strategy that she uses, to make him feel guilty of not taking advantage or acting upon his blessings in hope that he will become more mature and diligent of his actions.
            Adams employs historical allusions when she implies that he is a genius like Cicero, referring to the tyranny of Catiline, Verres, and Mark Anthony that made Cicero so distinguished an orator. The historical allusion legitimizes the point that Abigail makes when she writes that “The habits of a vigorous mind are formed in contending with difficulties.” The current difficulties that she is refereeing to where those from the American Revolution. She invokes patriotism on him by stating that war, tyranny and desolation are the scourges of the almighty, yet he is an eyewitness of these calamities in his own native country. By this she encourages her son to conduct his life aiding the country from the “scourges of the almighty.” This places great pressure and responsibility on her son because she additionally implies that his dad has taken a large and active share in this content and by ignoring her advice both of his parent’s efforts of educating him with this principles would seems like a waste of time and prove a failure. Once again this shows how she manipulates her son by expressing her strong maternal tone in which she states her hope for him to become more diligent to his country and parents.


            Abigail Adams wrote this letter for the purpose of advising his son at a time of American history chaos. She used rhetorical strategies for a more effective way of conveying her message, most significant which were; ethos, pathos, logos, metaphors, and imaginary. She wrote the letter to her son John Quincy Adams in hope that by her efforts and dedication of constant advises towards him she could secure a better future for her country.